Do you remember how social media was a new frontier a few years ago and connecting with friends was all we knew about the digital world? But today, it's clear that we have come a long way. As technology and mediums have evolved, brands quickly adapted to the power of digital marketing. In recent times, when our customers' mornings start with a fresh cup of coffee and countless swipes on social media, depriving your brand of digital presence today is simply like drinking from an empty cup. Since we know how digital presence has changed brand appearances, Ada Hu, a philanthropist and CEO and Co-founder of NU Media, has also changed the idea of running successful companies.
As a leader in the digital marketing world, Ada Hu is living her passion to support women and businesses with their marketing services. Driven by her passion for digital disruption, Ada has been solving the problems of inadequate marketing through digital strategies. Being a young female leader and entrepreneur, she had to confront various conventional comments in the industry for the longest time, yet she decided to outgrow them. A curious learner and confident leader, her business model and company culture have become an inspiration for countless young leaders and competition for companies.
Ada believes, "Grit, consistency and tenacity does not only solve company problems but also community issues. My role as a digital expert does not just limit till helping businesses but also aims at empowering every woman with equal rights and opportunities at the workplace to grow." With more than 95% of female professionals, Ada thrives on building a female team that is outspoken, opinionated and empowered in the organisation.
What's more inspiring about Ada is her opinions about creating ideas and the role of the team in delivering perfection. She states how bonding with creative ideas as a team and brainstorming together has broken the glass ceiling in their organisation. Further, she describes how successful executions can only be done with the right team and bright problem solvers that you hire.
Currently, Ada is expanding her entrepreneurial footprints in the industry. She does not just reflect the qualities of a problem-solver but also of an empowered female entrepreneur who is determined to bring brands closer to their goals. Whether it's keeping up with the latest trends or revamping a brand's presence, her expertise to create work structure and execution leads the industry. She says, "Most people can focus and work on a project for one day, but only the top 1% can stay consistent for an extended period of time. Carry it out and see your project through, from beginning to end. Consistency is the key to ensure the growth of a company or an individual."